Dr. Weninger
Medical Treatment
2024
We redesigned the online presence of a specialized knee surgeon, including website development, corporate design, logo adaptation, doctor photos, teaser video, and ongoing website management.
We successfully revamped the online presence of the knee specialist and created a modern, user-friendly website. The new design and corporate identity were well-received, with positive feedback from patients.
A highlight of this project was the redesign of the website and the establishment of a unified corporate design that emphasizes the professionalism of the knee specialist.
Dr. Patrick Weninger specializes in sports medicine, particularly knee injuries, at the Sports Medical Center in the first district of Vienna. The practice focuses on treating sports injuries. He sees approximately 2500 patients annually for knee injuries and problems, and although he aims to avoid surgeries when possible, Dr. Patrick Weninger personally performs around 700 arthroscopic knee surgeries each year.
Our goal was to comprehensively overhaul the online presence of a specialized knee surgeon. This included designing a new website, developing a cohesive corporate design (CD) with a suitable color palette and typography for website text, and adapting the logo to fit the new CD. Additionally, we created new photos of the doctor and produced a teaser video. Ongoing website maintenance was also part of our responsibilities. Our focus was on a contemporary, clean, minimalist, and friendly design approach.
The result of our efforts is a modern and user-friendly website that has already received positive feedback. The adapted logo, harmonious color scheme, and carefully selected typography significantly contribute to a professional and cohesive brand presence that leaves a lasting impression on visitors.
A particular highlight of this project was not only the successful redesign of the website but also the creation of a unified corporate design that reflects the professionalism and expertise of the knee specialist. The new photos and teaser video added a personal touch to the website, enhancing interaction and fostering trust among visitors. Continuous maintenance ensures the website remains current and functions optimally, further supporting positive interactions with patients and other stakeholders.
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